When Culture can Tank your Strategy.

Photo by Eleventh Wave on Unsplash

Strategy is about figuring out how to be successful in the places you choose to compete. It can be a fun exercise to dream that big dream, set your sight on a long-range goal that is maybe, just barely attainable. Collins in his book Good to Great called these big ideas a BHAG: Big Hairy Audacious Goal. You may have been told to develop a BHAG, think big, go for gold, and stretch yourself. If you are like me you were also…